Petit Bateau Shop
Client: Petit Bateau
Site: London, UK (2014)
In 2014, Petit Bateau launched its first adult fashion pop up for women and men on Charlotte Road in London’s Shoreditch – the company’s first shop space in the east of the capital. The shop’s collection is showcased in an urban jungle of lush tropical plants and colourful slatted timber, designed by Wayward. The plants were bathed in brighter nocturnal grow lights during the nighttime and were available for adoption at the end of the month.
Photographs by: Wayward and Justin Piperger